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Mini-Wheats feeds your inner kidult | Canadian Grocer

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in July
By Michelle DiPardo/Marketing | July 16, 2015

What happens when you put kids in charge of speed dating? Mini-Wheats has the answer.

An online video titled, “Kids Secretly Control a Speed Dating Session,” was recently rolled out across social and digital as part of the brand’s “Feed Your Inner Kidult” platform.

http://www.canadiangrocer.com/top-stories/mini-wheats-feeds-your-inner-kidult-55745
 

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